Our friends Pascal and Damien over at Nike Action Sports wanted us to help concept and design an “art wall” commemorating all of their riders in a classic way. After a ton of initial concepting, we took cues from Lou Dorfsman’s “Gastrotypographicalassemblage,”
and we ran with an all type layout that was ever-changable (just like rider rosters). Not only were they happy with the result, but the riders were stoked, too.

L/R arrow keys slide images.
UP/DOWN switch projects.