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The Committee is an inviting Midwest chophouse focused on choice cuts, expert cocktails, and a familial experience with the story of an off-the-record members club.

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Between 1920 and 1935, key decision-makers of the Cottonwood Hotel held a weekly poker game centered around food and community. It's rumored that within this late-night circle, they not only gambled but took turns cooking for the group, and made many of the pivotal decisions for the hotel’s future.

Decades later, we revisit their story to craft a familial and time-honored identity, bringing the same spirit and cheer back to the original meeting space, establishing a new vision for the club⁠, inclusive to anyone searching for quality cuts and expert cocktails. Like a scrawled note on a drink napkin, the hand-written wordmark represents the sincerity of days gone by, nodding to old-time hand styles, and functioning as the restaurant’s signature. The brand expressions confidently tie into the interior palette, complimenting and engaging with natural wood tones and rich leather.

Taking cues from the past, the menu suite features playful typography and hand-drawn illustrations to capture a contemporary spin on a classic era.
As a signal to the original Committee’s antics, we utilized the suits of playing cards to design a brand icon and staff lapels to associate as a member's insignia.

Lastly, we put a twist on classic wallpaper patterns to create an attractive and intriguing toile for the space, illustrating historic scenes of Omaha and celebrating individuals of the original Committee.

Between 1920 and 1935, key decision-makers of the Cottonwood Hotel held a weekly poker game centered around food and community. It's rumored that within this late-night circle, they not only gambled but took turns cooking for the group, and made many of the pivotal decisions for the hotel’s future.

A century later, we revisit their story to craft a familial and time-honored identity, bringing the same spirit and cheer back to the original meeting space, establishing a new vision for the club⁠, inclusive to anyone searching for quality cuts and expert cocktails.
a red background with a white line drawing of a club
The brand icon pays homage to the iconic faux cottonwood tree that sprouts from the center of the circular bar, an ode to the original Cottonwood Room from the 50s and 60s. Taking stylistic cues from classic playing card club insignias, it references the original groups's gambling roots.
Custom illustrated wallpaper brings story and intrigue into the space, celebrating the characters of the original committee.

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